Not only is high-speed Internet access about knowledge and convenience, but a recent study shows it’s also about saving money. Ohioans could save more than $7,200 per year by having broadband access in their home, according to the study “Real Cost of the Digital Divide” by Nicholas J. Delgado. What? $7,200?!
Take a look at this annual breakdown:
|
| Avg Spent | Avg Saved | % Saved |
| Entertainment | $5,312 | $2,747 | 51.70% |
| Travel | $7,658 | $1,532 | 20% |
| Housing | $12,697 | $974 | 7.70% |
| Food | $3,753 | $965 | 25.70% |
| Apparel | $1,725 | $640 | 37.10% |
| Automotive | $29,217 | $438 | 1.50% |
| Newspapers | $193 | $193 | 100% |
| Gasoline | $1,986 | $95 | 4.70% |
| Non-prescription Drugs | $312 | $76 | 24.20% |
| Bill Pay | $47 | $47 | 100% |
(data from Internet Innovation Alliance)
Of course, most of us are not buying a home or a car on an annual basis, so the annual statistics are a bit skewed. However, nearly one-third of Ohioans do not have broadband access in their homes. Of those without broadband service, the top reasons given are because they do not need it or just don’t know why they don’t subscribe. Saving money makes a pretty strong case for broadband adoption.
For more information on the study and savings breakdown, visit Internet Innovation Alliance.
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